The Emirates Franchise Association (EFA) is an independent entity founded by the Abu Dhabi Chamber of Commerce in 2014. It aims to empower entrepreneurs and develop the franchise model in the UAE.

The Emirates Franchise, founded by the Abu Dhabi Chamber of Commerce, operates as an independent entity, and has made significant strides since its establishment in 2014. It has actively participated in local and international conferences and exhibitions, organised forums, and workshops to enhance community awareness of the franchise sector and provided expert consultations to start-ups and business owners. By fostering collaborations with global franchise institutions, the association has facilitated knowledge exchange and expanded business opportunities within the UAE.

The Emirates Franchise is dedicated to advancing the local business environment to support regional and global expansion. It empowers entrepreneurs and SMEs by offering increased investment opportunities, enhancing private sector services, and promoting entrepreneurship throughout the UAE. Through robust partnerships with international franchising organisations, it seeks to address challenges in franchising, advocate for its benefits in innovative and sustainable ways, and align its efforts with government priorities. Additionally, the association aspires to position the UAE as a premier destination for franchising, contributing to the goals of "UAE Vision 2071" and the development of a diverse, knowledge-driven, and future-ready national economy.