Attended by more than ninety businesswomen and women entrepreneurs, including Mubdiaa license holders, the Abu Dhabi Businesswomen Council, a subsidiary to Abu Dhabi Chamber of Commerce and Industry, Al Ain Branch, has organized an online Consultation Session titled: “Trademarks and Dealing with the Audience” in cooperation with Khalifa Fund For Enterprise Development, a strategic partner to the Council.

The consultation session, presented by Entrepreneurship Consultant Mr. Raed Al Dawoodi focused on delivering the necessary information and knowledge on how to develop Mubdiaa license projects, especially the trademark, considering it one of the key assets and the identity of the company. 

Organizing the event comes to complement the activities and programs of the council which it conducts regularly within a developmental initiative under the five-year strategic plan of the Council 2020-2024. The first strategic goal of the Council revolves around increasing women’s participation in the economic development through entrepreneurship, by promoting a culture of women’s entrepreneurship in a competitive business environment. A number of workshops and seminars are executed annually to raise the awareness of women on entrepreneurship and the future approaches of the government.

The session also comes to increase the awareness of businesswomen on the aspects necessary to enhance their performance and develop their businesses. This emphasizes on the awareness of the Council to diversify its services in all sectors by executing diverse activities and joint projects and by opening direct communication channels that ensures the exchange of experiences between the members of the council and the officials at Khalifa Fund For Enterprise Development.
The goal behind the consultation session is to give the opportunity for women entrepreneurs and owners of SMEs to receive immediate consultation services for their projects. The approved consultants at Khalifa Fund will answer all the questions of businesswomen and to give immediate solutions for the problems women entrepreneurs face when starting and managing new projects.

The cooperation with Khalifa Fund For Enterprise Development, the strategic partner of the Abu Dhabi Businesswomen Council, will continue to develop the projects of Mubdiaa license holders and to apply a branding for their products in the coming period as well as registering their trademarks.